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CUSTOMER VALIDATED
NEEDS BASED SEGMENTATION
AND GO-TO-MARKET STRATEGY
IN 90 DAYS

go-to-market Coaching Process

 

ROAD-MAPPING to align objectives

 

MARKET INSIGHTS through dialog with customers to determine how we can win with customers by segment.

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CROSS-FUNCTIONAL COLLABORATION WORKSHOP to solidify specific target segment profiles and potential value propositions for each.

 

VALUE PROPOSITION creation with cross-functional stakeholders and creative team and create go-to-market plan.

CUSTOMER VALIDATED CONCEPTS AND GO-TO-MARKET STRATEGY
IN 90 DAYS

INNOVATION COACHING PROCESS

 

PRODUCT CONCEPTS co-created by your team and your customers

 

VALIDATION by decision makers in the market

 

CONFIDENCE to MOVE  COMMERCIALIZATION FORWARD

 

Equipped for APPROVAL from management

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